LINK
Connect Your World
Seeing a Seamlessly Connected Future
Product Design
Prototyping
Brand Identity
App/UI Design
LINK
Challenge:
Startup Fasetto had a big idea: they wanted to change how we connect to all our digital devices by having them function as local networks instead of relying on the internet.
The advantages are better network reliability, faster connection speeds, and device neutrality.
Our challenge was to help craft the entire visioning experience, from product and prototype to brand identity to application design.
Strategy:
The experience centered around LINK, a localized, micro-storage device built for hyperconnectivity. To communicate its promise, we had to imagine an idealized digital world where all data is stored locally, without lag time, cross-platform friction, and intermittent outages due to reliance on the Internet.
We had to imagine a seamless digital future.
Solution:
Our design solutions took into account the incredibly small form factor of a device that could contain your entire digital life. All your data would be available for interacting with the smart things around you and, therefore, would adjust to someone’s unique settings. The visioning spanned the entire product experience.
The LINK Application would assist you in various ways, but it could specifically be helpful when interacting with a smart car, smart home, or even setting up a smart photography studio.